The World Economic Forum (WEF) has drawn criticism with its newly resurfaced video advising people to do less laundry to help save the planet. This recommendation, which has reappeared on social media, fits within the WEF’s broader narrative on climate change, frequently echoed by governments, including the Biden administration.
In the undated video titled “Scientists Are Urging Us To Wash Our Clothes Less To Help The Planet,” the WEF claims that washing clothes has a significant environmental impact. According to the video, 70% of the CO2 emissions from a cotton T-shirt come from washing and drying it. It also points out that laundry releases harmful detergents and microfibers into waterways, damages ecosystems, and that excessive washing shortens the lifespan of clothes, increasing textile waste.
The video suggests washing jeans no more than once a month, jumpers every two weeks, and pajamas weekly. Underwear and gym clothes should still be washed after each wear.
This advice has been met with skepticism and ridicule. Critics argue that such measures are unrealistic and fail to consider everyday hygiene standards.
Catherine Salgado, a columnist, sharply criticized the WEF’s recommendations, dismissing the concept of a climate crisis as an ideological fantasy. She accuses the WEF of trying to increase elite power while curbing individual freedoms. Salgado points out the hypocrisy of wealthy elites who advocate for these measures while continuing to enjoy lavish lifestyles, including extensive travel on private jets and stays at luxury resorts.
Salgado also challenges the WEF’s scientific claims, arguing that carbon is crucial for life and beneficial for plant growth. She accuses the WEF of using fear-mongering tactics without solid scientific backing.
Additionally, Salgado argues that the rapid wear and tear of modern clothing is due more to poor manufacturing quality than frequent washing. She contrasts modern garments with older, more durable clothing that has withstood frequent laundering for decades.
The WEF’s video has stirred debate about the balance between environmental conservation and practical living. While the WEF emphasizes reduced laundry as a step towards combating climate change, critics question the feasibility and intent behind such guidelines.
This controversy highlights the ongoing tension between global environmental initiatives and individual autonomy.